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Traditional market options were limited, complex & dated

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Recognizing the limitations of the existing market options and the unreliability and inflexibility of dated offerings, OmniCounts was founded to empower retailers to regain control over their inventory practices, reclaim valuable hours in their day and provide a seamless count experience from store level to corporate leaders.


We believe that inventory counting should be an opportunity to not only meet compliance but optimize operations and enhance profitability. We combine our years of experience with cutting-edge technology to create platforms that are powerful, reliable, and easy to use. Our commitment to innovation drives us to constantly improve and refine our solutions to meet the evolving needs of retailers.

Our Team

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Paul Billings

CEO, Co-Founder

A seasoned entrepreneur, with over 40 years in the inventory business, Paul pioneered a self-counting company, Datascan, that grew into a global multi-million dollar enterprise in which he sold in 2011. Once again, he's revolutionizing the inventory market by introducing innovative solutions that address the shortcomings of an outdated industry. He believes in the power of exceptional teams that prioritize customer needs to drive success.

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Carter Graves

CTO, Co-Founder

Carter possesses 25 years of technical experience and has a natural inclination for innovation. He played a pivotal role in designing the industry's first fit-for-purpose inventory device at his previous company.As a skilled data scientist, he utilizes his expertise to drive informed decision-making and extract valuable insights. He is motivated by the opportunity to solve problems through the strategic application of automation, data, and technology.

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Ashley Raysin 

VP of Sales

With over a decade of experience in self-counting inventory, Ashley is a seasoned expert in guiding customers through the transition from outdated or complex solutions. She recognizes the critical importance of selecting the right in-store counting solution that caters to the diverse needs of stakeholders involved. Having worked with retailers globally, ranging from luxury to discount markets, she possesses a comprehensive understanding of the industry's intricacies. Her extensive experience allows her to navigate the unique challenges faced by retailers and deliver tailor-made solutions. She is known for driving change through a seamless and enjoyable experience.

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Julie Largent

Product Director

With over 14 years of experience in self-counting inventory and delivering products to retail companies worldwide, Julie is a seasoned professional specializing in solving business problems and building valuable products for customers. She excels in cultivating a customer experience that is positive, inclusive, and customer-centric. Possessing a unique talent for bridging the gap between technical and end-user teams, her ability to facilitate effective cross-functional collaboration enables smooth implementation of innovative ideas while exceeding customer expectations and enhancing the overall user experience.

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John Rayner 

Director of Engineering

Known for delivering exceptional results by navigating intricate technical landscapes while keeping an eye on practical applications, John has played a crucial role in designing and implementing innovative solutions for hardware, software, manufacturing, and barcode scanning. In his career spanning over 30 years in aerospace, automotive, and instrumentation industries, his profound understanding of electronics and software development showcases his ability to adapt to the ever-evolving technology space. He known for his commitment to excellence, creative, problem solving, passion for innovation, and continuous learning.

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Tony Billings

Account Director

Tony brings a profound family legacy in the inventory space, spanning three generations. Leveraging his inherent expertise, he excels in deploying large-scale inventory solutions while prioritizing customer satisfaction year after year. As a member of the founding team at OmniCounts, Tony has successfully deployed our solution to numerous retailers worldwide. Recognizing the significance of flexible & reliable counting schedules, he ensures success with every touchpoint of the solution. Customers highly value his guidance and support when implementing an enhanced inventory experience.

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Kiondra Washington

Director of Support

With 18 years of total experience, including 14 years in inventory management, Kiondra brings a wealth of expertise to her role. Her extensive background in customer service equips her with the ability to efficiently ensure swift resolutions. Kiondra's strong focus on continuous improvement drives her to analyze customer feedback and support metrics, proactively addressing areas of opportunity. She is dedicated to providing uncomplicated service by delivering clear, concise, and easily understandable information. Kiondra's goal is to offer straightforward and stress-free guidance to end users, ensuring a seamless experience.

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